James McCluskey

Is There a Better Online Checkout Option for Your Store?

By Quay Morgan | August 14, 2019 | 0 Comments

You have lots of options for handling the checkout process in your online store. At a loss for which to start with? Or is there a better (or less expensive!) fit than what you’re using now? Your customers handing off their payment to you is why you’re in business, right? No business is going anywhere…

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How to Restrict Content to Members Only

By James McCluskey | July 17, 2019 | 0 Comments

Remember when you were a kid and you had your secret hiding spots? Those places where you hid items you didn’t want other people finding but also couldn’t throw away? Bad test grades, cheat codes, really old pieces of Halloween candy, that borrowed copy of Mortal Kombat you didn’t want your parents to know you…

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What’s It Cost? The Psychology of Pricing.

By James McCluskey | July 10, 2019 | 0 Comments

If you run your business like I run mine, money is never far from the front of my mind. My father’s advice in running a business has always been pretty simple: Spend less than you make. That’s the easy equation to figure out. The complicated side of the problem is trying to figure out how…

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Want to Sell Content Online? Here are the Tools You Need!

By James McCluskey | July 3, 2019 | 0 Comments

When it comes to running a small business, lots of people get their start using the local market. Weekend craft fairs, farmers markets, and shop local store fronts are just a few examples of the early bread and butter generators for small businesses. Eventually, however, every small business needs to expand their customer base. Offering…

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Could You Be Paying Less per Transaction?

By Quay Morgan | June 26, 2019 | 0 Comments

Here’s a way to make one of your fixed costs a little more flexible! Taxes. Transaction fees. Both expenses that you can’t do much of anything about, but that eat into your budget. They both feel like a problem with no real solution. Just have to accept them as the cost of doing business and…

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Start Offering Your Service Online Quickly and Affordably!

By James McCluskey | May 23, 2019 | 0 Comments

Recently, we talked about how to start a small business based on what you are already doing every day. Maybe you are taking that article to heart, or maybe you are just one of the many entrepreneurs out there making a business for themselves. It’s no secret that you don’t need a website to start…

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How a Liberal Refund Policy is Good for Your Business

By Quay Morgan | April 17, 2019 | 0 Comments

Does it sound counterintuitive that being more permissive with refunds can make you more money? You might be surprised. You’re right, it doesn’t make sense at face value. Playing fast and loose with your refund policy sounds like it’s going to cut into your profits. And it will… short term. That short term loss is…

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How to Choose a WordPress Hosting Plan for Your Online Shop

By Quay Morgan | April 12, 2019 | 0 Comments

It’s easy to be overwhelmed by options when you’re researching a WordPress hosting plan for your first online shop. This beginner’s guide will help! Looking to start an online shop? Feeling a bit overwhelmed by all of the hosting options in front of you? It’s a position we’ve all found ourselves in while scouting for…

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Find a New Business Venture From What You Do Everyday

By James McCluskey | April 5, 2019 | 0 Comments

In the immortal words of Gucci Mane, “All my friends are millionaires, I hangout with millionaires. Million here, million there, multi-millionaire La Flare.” Being a millionaire is held up as an ideal for many people in the world, and for good reason.  Once you have a net value of about a million dollars, many stress…

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Want to Offer a Subscription Payment Plan? It’s Easy!

By Quay Morgan | March 27, 2019 | 0 Comments

Need a way to setup a subscription payment plan for your online store, but don’t want to spend a fortune on another expensive, complicated plugin? Want to charge monthly for a license? Set up recurring billing for your service? Collect annual dues for your organization automatically? All very common things a business might want to…

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